Adsense: Best Business Model Ever?

While surfing one night, I came upon this article, more of a question really:

"Pay Per Click (Google AdSense to be even more specific) is the greatest business model ever devised. Why? Check out Google’s financials and you’ll see why. PPC is the most efficient, most profitable business model ever created.

That’s just my $.02. What do you think?" For the full article and all comments, click here.

Here's my comment:

For $.02 worth, you must have a low eCPM!

Don't Click Your Adsense Ads

Ever wonder what the heck is being advertised on your site? I do, but I can't click my own ads. I want to know what is being shown on my site.

There is a little trick that will allow you view the ads on your site: right click on an ad on your page, then click "properties." You'll get a copy of the script for that ad. The script will look something like this:


http://pagead2.googlesyndication.com/pagead/iclk?sa=l&ai=BuJx8ZfwBRsuVEoa0wQKKwb2p
DZKIrx72qLXPAsCNtwHQ9wcQARgBIKDNlQgoAjAAOABQvKLt1f______AWDJlu6IhKTsD5gBq
teCArIBImJsb2dnZXJzYWZmaW5pdHlncm91cC5ibG9nc3BvdC5jb226AQk0Njh4NjBfYXPIAQHa
ASpodHRwOi8vYmxvZ2dlcnNhZmZpbml0eWdyb3VwLmJsb2dzcG90LmNvbS-AAgGoAwHIAw
c&num=1&adurl=http://www.AWEBSITE.com&client=ca-pub-1976675843144331&nm=7


(My goodness, who writes this code!) In this example http://www.AWEBSITE.com (not a real advertiser) is the URL for the advertiser. All you need to do is sift through the address to find the URL for the advertiser, paste it into your browser and go check out the advertiser's site. I have done this and then gone into my Google account and blocked advertisers. Its also a cool way to see how your page is viewed by the "spiders."